ABOUT US
The year 2009 marked the birth of Adding Value PR Solutions, an agency specialising in press relations in the most diverse fields of activity – from logistics to technology, including the automotive and pharmaceutical industries, among others.
Our main objective is to be an effective link between our clients and the media, helping to convey to the client’s target audience the company’s values that identify it and differentiate it from its competitors.
At the centre of our clients’ success is the talent of our employees.
Adding Value has created an environment of collaboration between talented specialists, each responsible for a sector. Commitment to the client, personal growth and the challenges of each sector drive our team.
Our collective experience in public relations, journalism and marketing has helped us to competently achieve communication objectives for clients from a wide range of industries.
At Adding Value, we strive tirelessly to achieve your goals, knowing that our clients’ growth is inseparable from our own.
MISSION/VALUES
We want to be an effective vehicle between our clients and the media, helping to convey to the client’s target audience the company’s values that identify it and differentiate it from its competitors.
WHAT WE DO
We seek to maximise our clients’ projection in the media, thus contributing to the growth of their installed customer base.
Our main areas of activity are:
Press relations
Organising media events
Content creation
Translation & Proofreading
Copywriting
Social media management
THE MANAGEMENT TEAM
ADDING VALUE PR Solutions is an agency specialising in press relations and content production.
Ana Margarida Paula
Managing Partner
Ana has more than 25 years’ experience in the market, most of which has been dedicated to the IT industry. She was a journalist for 11 years, working for leading publications in the generalist and economic information market and, later, for publications specialising in technology, where she held senior editorial positions. Since then, she has worked in the press office, having founded the communications agency Lança Palavra before joining Sérgio Azevedo to set up Adding Value PR Solutions.
Sérgio Azevedo
Partner
With more than 30 years’ experience, Sérgio Azevedo has based his career on developing trusting and lasting partnerships. He has worked as Sales and Marketing Director in the information technology sector and as General Manager in leading multinationals.